Two Ways to Sell. One Brokerage. Your Choice.

Some sellers have the experience and confidence to manage their own sale. Others recognize the value a professional real estate agent can bring through pricing strategy, marketing, negotiation and transaction management.

MaxxCity gives you the choice. Transparent pricing. Flexible service. No long-term contracts.

Seller-Directed Programs

You take the lead. We provide the platform and support.

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MaxxListing™ Essentials

For sellers with prior real estate experience.

$450

One-time flat fee

  • Professional MLS listing entry
  • Syndication to Zillow, Realtor.com & Homes.com
  • MaxxCityHomes.com featured listing
  • Marketing: MaxxCity Homes listing only
  • Up to 6 months secure portal access
  • Electronic document management
  • Email support (next business day response)
  • Purchase contract review available as add-on
⭐ Most Popular
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MaxxListing™ Plus

For sellers who want to remain in control with MaxxCity assistance.

$600 + $400 at closing

Flat fee + closing day fee

  • Everything in Essentials
  • Marketing: 3 Facebook posts (first month)
  • Broker coordination for listing documents & forms
  • Purchase contract review (unlimited)
  • Closing coordination
  • Phone & email support

Broker-Represented Programs

We represent you throughout the sale.

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MaxxListing™ Professional

Full professional representation with active marketing.

1.0% commission

  • Everything in Plus
  • Professional photography coordination (seller covers costs)
  • Up to 10 social media posts per month
  • Market comparables & pricing guidance
  • Full transaction coordination with all parties
  • Broker negotiation assistance on offers
  • Priority phone support
⭐ Most Popular
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MaxxListing™ Signature

Premium full-service with comprehensive marketing strategy.

1.5% commission

  • Everything in Professional
  • Professional photography, video & drone footage included
  • Marketing strategy & game plan with up to 5 paid social ads (60 days minimum)
  • Formal Comparative Market Analysis (CMA) with pricing strategy
  • Complete transaction management & coordination
  • Professional staging consultation
  • Dedicated closing coordinator

Not Every Seller Needs the Same Level of Service

Some sellers have the experience and time to take a more active role in their sale. Others prefer professional representation, pricing strategy, marketing and negotiation.

Choosing a lower-cost listing option can reduce selling expenses, but lower fees don't necessarily result in a higher net return. Pricing, presentation, marketing, negotiation and transaction execution can all influence the final outcome.

MaxxListing lets you decide how much support makes sense for you.

Seller-Directed Programs - How It Works

1

Choose Your Program

Select the service level that fits your needs

2

Secure Payment

Complete payment via Stripe (safe & encrypted)

3

Complete Listing Form

Fill out property details in our secure portal

4

List on MLS

Your property goes live within 24-48 hours

Frequently Asked Questions

What if I only need 3 months of portal access?

No problem! Portal access is 6 months by default, but our team can adjust to as short as 1 month or as long as 12 months. Just let us know in the portal.

Can I cancel anytime?

For Essentials and Plus (seller-directed programs), we offer a 7-day cancellation window with full refund of upfront program fees only if your property has not been uploaded to the MLS and any delays were on our end. Once your listing is on MLS or after 7 days, flat listing fees are earned and non-refundable. For Professional and Signature (broker-represented programs), no refund is offered. Cancellation or termination is governed by the official Florida listing agreement you sign, and you will be responsible for any out-of-pocket marketing expenses the broker has incurred on your behalf.

What about photos and documents?

Your secure portal lets you upload photos, HOA documents, inspection reports, and any other materials needed for your listing.

Will I be contacted if I update my listing info?

Yes! Our team is notified via email and SMS every time you update your listing information so we can help expedite the process.

Do you handle the entire selling process?

Professional and Signature programs include complete transaction management — we are your focal point coordinating with inspectors, banks, lenders, other brokers/agents, and title companies to get you to closing. Plus includes broker coordination for documents and closing support. Essentials is MLS listing only.

Questions?

Our team is here to help. Contact us anytime.